Pleasure in the brain

HEDONIA RESEARCH IN HUMANS AND OTHER ANIMALS

A new understanding of how the brain generates pleasure could lead to better treatment of addiction and depression—and even to a new science of happiness.

The scientific study of pleasure, hedonia research, is dedicated to searching for the functional neuroanatomy of hedonic processing, taking its name from the ancient Greek for pleasure (hédoné) derived from the word for “sweet” (hedús).

We are dedicated to discovering the brain mechanisms and networks underlying pleasure. Through this research of all things pleasurable, we hope to be able to better help those with anhedonia lead better and more meaningful lives.

Read more in this article from Scientific American.

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